Thesis 1: The execution behind an idea is more important than the idea itself. Yet the right idea to execute is just as important.

In Practice: Ideas should come downstream from professionals in industries, or at least be verified by mentor / VC networks prior to building.

Subjective Evidence: We had a team win a hackathon with our project assignment.

Thesis 2: High value actions can be replicated from one idea to the other causing an umbrella company to provide high value from seeking specific alpha that can be passed from one portfolio company to another.

Subjective Evidence: Tiktok business organic marketing blast growth hack.

Thesis 3: A shared centralized foundation works just as well in business as it does in apartments.

Real World Example: Where a sky rise can for a low cost provide all of its inhabitants a pool, gym, spa that would otherwise be a gargantuan waste for each separate body to own. A centralized body servicing the fundamentals across all businesses in an ecosystem is the most effective and resourceful method.

Subjective Evidence: Web Development Hub, Mentor Network, Business Ecosystem

Thesis 4: Venture Studios Win:

Studios provide countless foundational resources for their startups so that the entrepreneurs can focus on building great products, generating new revenue, and taking care of their existing clients.

Repeatable Processes Drive Success:

• Only creating companies that have big enough problems to solve.

• Setting stage gates in place to follow strict processes during the ideation, validation, company creation, fundraising, and scaling stages of the company’s life cycle.

• The studio has skin in the game as they take founding equity into the venture. Studios do everything from recruiting the founding team to sharing the burden with the CEO in the earliest rounds of fundraising.

• Studios are founded by entrepreneurial leaders that know how to build companies. Entrepreneurs that are familiar with the startup ecosystem and life cycle are key to a studio’s success so that they can support their portfolio companies and lead them in the right direction as they build their venture.

• Resources studios provide include, but are not limited to, validation, recruiting, design, marketing/communications, product, accounting, legal, and fundraising.

• Studios surround themselves with a network of experts to both have a pipeline of future founders and build their startups all the faster.

• Entrepreneurs that co-found with a studio get similar equity ownership that they would have if there were three co-founders and had raised a pre-seed round. According to a survey conducted by GSSN, upon the day a company is founded, the average studio takes roughly 34% equity (with the high around 80% and the low at 15%), a single founder gets 30% equity, and the remaining equity is used for the employee stock option pool.

“The bench of talent at a studio is critical. And access to talent is critical. It is also important for LPs to understand what ‘type’ of studio they are interested in and why. Strategic, financial, etc” -Sarah Anderson, Cintrifuse

Studios provide the starting capital to pay for operational expenses as the startup gets going. Follow-on funding continually supports the startups they are building.

The startups now have access to a new network of investors through the studio. The startup otherwise would never have access to leverage these additional financial resources.


Venture studios turn business creation into their core business. In other words, venture studios focus on scaling innovation.

****Venture studios go directly into the end-game of what high end companies turn towards once they reach the limit of their initial win, which turns them into an umbrella corp. They do this because its a more effective process of converting capital into more capital faster.